Nutella has turned its jar into a seasonal shelf play, and that matters because breakfast packaging still moves volume when the design feels local and collectible. The limited-edition Good Morning labels give Ferrero another way to keep a mature hazelnut spread brand visible without changing the core product. The jars are already landing at Coles, … Read more
V2Food has used the Daring Foods acquisition to do something bigger than add another SKU to the shelf. It has pushed itself further away from the old plant-based meat script and into cleaner, protein-led convenience, with Woolworths now carrying the range nationally. That matters because the category has moved on. Buyers and brand teams are … Read more
Segafredo has turned a long café presence into a supermarket play, and that matters because Woolworths gives it instant national scale. For FMCG buyers, this is less about another coffee brand appearing on shelf and more about a premium import testing whether it can earn repeat at retail price points that sit well above the … Read more
Cheeseburger flavour is no longer confined to fast food, and Tasmanian Bakeries has just given it a wider shelf life in Woolworths. For chilled meal suppliers, that matters because it shows how familiar pub-and-burger tastes are being packaged for the supermarket convenience set. The Cheeseburger Pie has moved from a temporary run at Bunnings Warehouse … Read more
Avocado handling is getting a digital overhaul, and Woolworths is backing it in a way that could matter well beyond one fresh produce category. The avocado industry launches VR supply chain training with Woolworths to cut inconsistency, improve quality and give store teams a better read on what happens before fruit reaches the shelf. For … Read more
OMG Group’s net sales jump 44 per cent in the March quarter, and the part that matters most for FMCG readers is not the percentage itself. It is the fact that the company has pushed past $6 million in moving annual turnover for the first time while opening fresh channels through Woolworths, foodservice and matcha. … Read more
Woolworths has delivered sales growth, but the real message from its latest quarter is caution. The supermarket giant is now flagging higher fuel costs, supplier pressure and a shakier consumer backdrop as Middle East tensions feed into the cost base. For FMCG teams, that matters as much as the sales line. When Woolworths pairs growth … Read more
A national Woolworths listing turns a modest noodle expansion into a shelf-level play for quick dinners, protein-led meals and Asian pantry replenishment. For buyers, the more interesting point is not simply more SKUs, but how the Mr Chen’s noodle range is being positioned across texture, convenience and home-dining occasions. The Australian family-owned brand has added … Read more
Two Federal Court cases are about to define what “discount” legally means in Australia — and the ruling will reach well beyond the two supermarkets currently in the dock. Every retailer in the country is watching, and they should be. The Australian Competition and Consumer Commission (ACCC) is mid-trial in its case against Woolworths over … Read more
The closure of the Strait of Hormuz has sent oil, diesel, and fertiliser costs surging — and Australian farmers are absorbing the hit at the worst possible time. Woolworths has moved to cushion some of that pressure, but the structural challenge for the supply chain runs deeper than a single per-litre milk payment. Woolworths has … Read more
