CP frozen products hit Woolworths nationwide, boosting shoppers’ choice with value-packed deals and easy family meals
Frozen Asian meals have moved from a specialist freezer proposition to a broader supermarket play, and that matters because shelf access is now the real battleground. CP frozen products landing in Woolworths gives Authentic Asia a national audience well beyond its existing Costco base. The launch is small in SKU count but meaningful in signal. … Read more