Scenic Rim camel milk rum lands with a bold action that could boost craft spirits revenue

Scenic Rim camel milk rum lands with a bold action that could boost craft spirits revenue

There is a reason the camel milk rum story cuts through: it is not just a novelty spirit, it is a premium-product bet built on a dairy by-product and a very specific local origin. In a drinks market crowded with flavoured launches and brand theatre, that matters because it tells you where smaller producers think … Read more

The Pushkar Cooperative That Turned Camel Herders Into Leather Exporters

The Pushkar Cooperative That Turned Camel Herders Into Leather Exporters

Somewhere on the sandy periphery of the Pushkar Camel Fair in 2019, a Raika herder named Bhawani Ram sold his last female camel for ₹8,000 — roughly the price of a mid-range smartphone. His family had maintained a herd of forty camels across three generations in Ajmer district, Rajasthan. By that winter, he was down … Read more